SEO: SEO involves optimizing your website and content to rank higher on search engine results pages (SERPs) for relevant keywords and phrases. It is a long-term strategy that takes time to see results, but can provide lasting benefits and organic traffic to your website. SEO is typically more cost-effective in the long run, as you don’t pay for each click or impression. SEO requires a significant amount of time and effort to execute properly, and success is not guaranteed. Google Ads: Google Ads involves paying to place ads at the top of search engine results pages (SERPs) for specific keywords and phrases. It is a short-term strategy that can provide immediate results, but requires ongoing investment to maintain. Google Ads can be very effective for targeting specific audiences and driving traffic to your website quickly. Google Ads can be expensive, and the cost per click can vary depending on the competition for specific keywords. Overall, SEO and Google Ads can both be effective tools for driving traffic to your website, but they work in different ways and have different strengths and weaknesses. Which one you choose depends on your specific business goals and budget. SEO is a good long-term investment, while Google Ads can provide short-term results.

SEO: SEO involves optimizing your website and content to rank higher on search engine results pages (SERPs) for relevant keywords and phrases. It is a long-term strategy that takes time to see results, but can provide lasting benefits and organic traffic to your website. SEO is typically more cost-effective in the long run, as you don't pay for each click or impression. SEO requires a significant amount of time and effort to execute properly, and success is not guaranteed. Google Ads: Google Ads involves paying to place ads at the top of search engine results pages (SERPs) for specific keywords and phrases. It is a short-term strategy that can provide immediate results, but requires ongoing investment to maintain. Google Ads can be very effective for targeting specific audiences and driving traffic to your website quickly. Google Ads can be expensive, and the cost per click can vary depending on the competition for specific keywords. Overall, SEO and Google Ads can both be effective tools for driving traffic to your website, but they work in different ways and have different strengths and weaknesses. Which one you choose depends on your specific business goals and budget. SEO is a good long-term investment, while Google Ads can provide short-term results.

How to choose your SEO agency?

Choosing the right SEO agency can be a critical decision for the success of your online marketing efforts. Here are some tips to help you choose an SEO agency: Define your goals: Before choosing an SEO agency, identify your business goals and what you want to achieve through SEO. This will help you determine what services you need and what kind of results you're looking for. Look for experience: Look for an agency with experience in your industry and with a track record of success. Ask for case studies, references, and reviews from other clients to get an idea of their expertise. Check for transparency: Look for an agency that is transparent about their SEO strategies and tactics, and provides regular reports and updates on their progress. You want an agency that communicates well and works with you to achieve your goals. Look for industry certifications: Look for an agency that has industry certifications, such as Google Partner or HubSpot Partner, which can indicate a higher level of expertise and knowledge. Understand their process: Ask the agency about their SEO process, including their keyword research, on-page optimization, off-page optimization, and reporting. Make sure their process aligns with your goals and expectations. Consider their pricing: Look for an agency that offers fair and transparent pricing. Avoid agencies that offer unrealistically low prices or promise guaranteed results. By following these tips, you can choose an SEO agency that meets your business goals, is transparent, and has the expertise to help you achieve success in your online marketing efforts.

SEO Bankstown

We've perfected the new way to guarantee your Bankstown business ranks #1 on Google.

We understand how difficult it can be to rank 1st on Google. Unfortunately, nowadays it’s 10x harder to find yourself an SEO Agency in Bankstown that can both get you results, and do it ethically without damaging your site long-term. So, enter your email below to learn how we work and get our clients guaranteed results in 90 days or less.

#1 SEO Company in Bankstown

Sit back, sip your coffee, and watch us put Google in a friendly headlock...

Search Engine Optimisation (SEO) works to make your website show up first when someone searches on Google. For example, if someone is looking for a Dentist in your area, they will search “Dentist in Bankstown”.

Since 43.32% of Google traffic clicks on the first result, if you were a local Dentist in the area you would want to be the first website that shows up.

So, more potential customers that are eager to buy are finding you more often. This is what we can achieve through

And, when more eager-to-buy customers can find you, more can (and will) become paying customers.

We're Yet To See An Industry Where SEO Doesn't Perform...

Lawyer SEO
Dental SEO
Automotive SEO
Software SEO
eCommerce SEO
B2B SEO
Healthcare SEO
Real Estate SEO
More...

Why Should You Choose Us To

Rank Your Bankstown Business #1

And Achieve Remarkable Growth For Your Business...

Don’t get it twisted. SEO isn’t some mythical beast that only unicorns can tame. It’s a Rubik’s cube. A colossal, head-scratching Rubik’s cube with algorithms for stickers. And just like a Rubik’s cube, it can make you want to tear your hair out or throw your computer out the window.

But here’s the kicker. At STRUD, we eat Rubik’s cubes for breakfast, no milk. We’ve mastered the art of taming this beast, and we do it with a grin. No sweat, no tears, just a whole lotta high-fives and first-page Google rankings.

Forget wishing on a shooting star for your ROI to skyrocket. At STRUD, we roll up our sleeves and get it done.

We flip every penny you invest into a sprinter in the race for visibility, leads, and revenue. So if you want your money to work as hard as an over-caffeinated ant, you’re in the right place.

SEO is not a waiting game—it’s a high-speed chase. And we’re in the driver’s seat, foot pressed hard against the accelerator.

STRUD is all about delivering quick, efficient, and effective results that’ll leave you wondering if we’ve somehow discovered warp speed.

Our SEO Process

This Exact SEO Strategy Has Generated Millions Of Ranking Improvements.

Onboarding and Setup

Initial Client Meeting, Website Audit, SEO Strategy, Tool Setup, and Goal Setting

The onboarding and setup phase begins with an initial client meeting to understand their business, goals, target audience, and discuss a preliminary SEO strategy. A comprehensive website audit follows, which includes technical, on-page, and off-page SEO analyses, content auditing, and competitor analysis.

Next, essential tools such as Google Analytics, Google Search Console, Google My Business, and SEMrush are set up to support the campaign. An SEO strategy is developed, encompassing keyword research, content planning, link building, local SEO, and recommended website improvements. Finally, specific goals and targets are established to measure the campaign's success.

Research

Keyword Research, Competitor Analysis, and Link Building Opportunities

The research phase involves identifying high-potential keywords, analyzing competitors, and uncovering link building opportunities.

Keyword research helps to pinpoint relevant search terms that target users are likely to use, while competitor analysis reveals gaps in the market and opportunities for growth.

Link building research identifies potential partners, platforms, and strategies for acquiring high-quality backlinks to improve search rankings and increase referral traffic.

Strategy and Implementation

Technical SEO Improvements, On-page SEO Optimization, Off-page SEO, Link Building, and Content Creation

The implementation phase focuses on executing the SEO strategy, starting with technical improvements such as XML sitemaps, robots.txt optimization, site speed enhancements, mobile-friendliness, and schema markup. On-page SEO optimizations include meta tags, heading tags, image optimization, and internal linking. Off-page SEO and link building efforts involve directory submissions, social media optimization, content promotion, guest posting, and local citation building. Content creation and marketing strategies emphasize blog posts, long-form content, video content, infographics, and content distribution.

Ongoing Monitoring and Reporting

Keyword Tracking, Access to STRUD Performance™️ Client Portal, and Monthly Performance Reports

Ongoing monitoring and reporting involve tracking keyword rankings, analyzing traffic and conversions in Google Analytics, and providing monthly performance reports.

Regular monitoring helps identify new keyword opportunities, monitor competitor rankings, and gather insights on user behavior, demographics, and engagement metrics.

Monthly reports offer a comprehensive view of the campaign's progress, including keyword ranking improvements, traffic, user engagement, conversions, and link building results.

Ongoing Optimisation

Website Updates and Enhancements, Content Strategy Refinement, Link Building and Off-page SEO, and Regular Strategy Review

Continuous optimization ensures the SEO strategy remains effective and adapts to industry changes. This includes implementing new technical SEO recommendations, updating and optimizing existing content, and enhancing site speed and user experience. Content strategies are refined by identifying new opportunities, updating and repurposing existing content, and aligning with evolving user intent and search trends. Link building and off-page SEO efforts maintain and improve the backlink profile, while regular strategy reviews assess the effectiveness of the current approach, adapting to algorithm updates and adjusting based on performance metrics and insights.

What goes into Search Engine Optimisation?

Technical SEO

Technical SEO involves optimizing the technical aspects of your website to improve its overall performance, user experience, and search engine crawling and indexing efficiency. This category of SEO focuses on the site’s underlying structure and infrastructure, ensuring that search engines can easily access, crawl, and index your content.

Key components of technical SEO include enhancing site speed and mobile-friendliness, creating and submitting XML sitemaps to search engines, configuring robots.txt files to guide search engine crawlers, implementing structured data (schema markup) to provide additional context to search engines, securing your website with HTTPS, and managing duplicate content through canonicalization. By optimizing your site’s technical aspects, you create a solid foundation for search engines to understand and rank your content, ultimately improving organic search performance and user experience.

On-page SEO

On-page SEO is the practice of optimizing individual web pages to rank higher in search engine results and drive more relevant traffic. It focuses on elements directly within your control, such as content quality, keyword usage, and meta tags.

The goal is to ensure that each page is well-structured, informative, and engaging for users, while also being easily understood and ranked by search engines. On-page SEO involves selecting the right keywords through research, creating valuable and engaging content, optimizing title tags, meta descriptions, header tags, and URL structure, and ensuring proper internal linking and image optimization. By optimizing these elements, you improve the likelihood that search engines will rank your pages for relevant keywords, driving more organic traffic to your site.

Off-page SEO

Off-page SEO refers to all activities that occur outside your website to improve its visibility and authority in search engine rankings. The primary focus of off-page SEO is building high-quality backlinks, which are incoming links from other websites that point to your site. Backlinks act as a vote of confidence, signaling to search engines that your content is valuable and trustworthy.

Another aspect is influencer outreach, where you collaborate with industry experts and influencers to generate exposure and backlinks. Guest posting and encouraging brand mentions also contribute to your off-page SEO efforts, enhancing your website’s credibility, authority, and online reputation.

Local SEO

As an SEO agency, we recognize the significance of local SEO for businesses targeting a specific geographic area or serving a local clientele. Our local SEO services aim to improve your online presence and visibility within your targeted location, helping you attract more customers from nearby areas.

We optimize your website content for local keywords, set up and manage your Google My Business listing, ensure consistent NAP (Name, Address, Phone Number) information across online directories and citations, and encourage positive customer reviews. By employing local SEO strategies, we’ll help your business stand out in local search results, driving more foot traffic and increasing your brand’s visibility within your target community.

Bankstown SEO FAQs

Answers From Your Local Bankstown SEO Specialist

What is SEO?

In a nutshell, it’s the process of optimizing your website to increase its visibility and ranking on search engines like Google, Bing, and Yahoo.

When someone searches for something on a search engine, they are shown a list of results that are considered the most relevant to their search query. The higher your website appears on the search engine results page (SERP), the more likely someone is to click through to your site.

SEO involves a range of techniques that aim to improve your website’s ranking on search engines. This includes things like optimizing your website’s content for specific keywords and phrases, ensuring your website is mobile-friendly, improving your website’s page speed, and building high-quality backlinks to your site.

By implementing these techniques, you can increase the likelihood of your website ranking higher on search engine results pages, and therefore, drive more organic traffic to your site. Ultimately, this can lead to increased brand awareness, engagement, and conversions for your business or organization.

What are the best SEO tools?

There are a number of great SEO tools available to help you optimize your website and improve your search engine ranking. Here are some of the most popular tools that are widely used by SEO professionals:

Google Search Console (GSC): This free tool from Google provides valuable insights into how your website is performing on search engines. You can use GSC to monitor your website’s search traffic, identify crawl errors, track keyword rankings, and more.
Google Analytics: Another free tool from Google, Analytics helps you track website traffic and user behavior. You can use it to gain insights into how visitors are interacting with your website, identify which pages are most popular, and optimize your website accordingly.
Google Data Studio: This free tool from Google allows you to create customizable reports and dashboards that help you visualize your website’s performance data. You can use it to analyze data from various sources, including Google Analytics and GSC.
Google Optimize: This free tool from Google allows you to run A/B tests and experiments to optimize your website’s performance. You can use it to test different variations of your website’s pages to see which ones perform best.
SEMrush: This is a paid SEO tool that provides a wide range of features, including keyword research, competitor analysis, backlink analysis, and more. It’s widely used by SEO professionals to gain insights into their website’s performance and optimize their online presence.
Ahrefs: Another paid SEO tool, Ahrefs provides a range of features, including backlink analysis, keyword research, competitor analysis, and more. It’s widely used by SEO professionals to track their website’s performance and optimize their online presence.

There are many other great SEO tools available, and the best one for you will depend on your specific needs and budget. However, the tools listed above are some of the most widely used and effective SEO tools available.

How can SEO help my business?

SEO can help your business by increasing its visibility and online presence, which can ultimately lead to more customers and revenue. When people search for products or services related to your business, you want your website to appear at the top of the search results. By optimizing your website for search engines, you can improve your search engine ranking, which means more people are likely to click on your website and visit your business.

SEO can also help you reach your target audience more effectively. By using keywords and phrases that your customers are searching for, you can make it easier for them to find your website. This can lead to more targeted traffic, which is more likely to result in conversions (e.g., sales, signups, etc.).

Furthermore, SEO can help you stay competitive in your industry. If your competitors are using SEO to improve their online presence, you may be missing out on potential customers if you’re not doing the same. By investing in SEO, you can stay ahead of the competition and ensure that your business is visible and accessible to potential customers.

Overall, SEO can help your business attract more customers, improve your online presence, and stay competitive in your industry. By optimizing your website for search engines, you can increase your chances of success and growth in the digital world.

What are the 4 types of SEO?

There are generally four types of SEO, which are on-page, off-page, technical, and local SEO. Each of these types of SEO has a specific purpose and can help your website rank better in search engine results pages.

On-page SEO: This type of SEO involves optimizing your website’s individual pages to improve their search engine ranking. This includes optimizing your content, meta tags, and URLs, and using internal linking and proper formatting.
Off-page SEO: This type of SEO involves improving your website’s visibility and authority through external means, such as building high-quality backlinks from other reputable websites, social media marketing, and guest posting.
Technical SEO: This type of SEO involves optimizing the technical aspects of your website, such as improving site speed, ensuring proper indexing, optimizing for mobile devices, and improving site structure.
Local SEO: This type of SEO is focused on improving your website’s visibility for location-based searches. It involves optimizing your website for local keywords, creating local business listings on directories like Google My Business, and building local citations and backlinks.

By focusing on these four types of SEO, you can improve your website’s search engine ranking, increase your visibility online, and attract more targeted traffic to your website.

SEO vs Google Ads

SEO:

SEO involves optimizing your website and content to rank higher on search engine results pages (SERPs) for relevant keywords and phrases.
It is a long-term strategy that takes time to see results, but can provide lasting benefits and organic traffic to your website.
SEO is typically more cost-effective in the long run, as you don’t pay for each click or impression.
SEO requires a significant amount of time and effort to execute properly, and success is not guaranteed.

Google Ads:

Google Ads involves paying to place ads at the top of search engine results pages (SERPs) for specific keywords and phrases.
It is a short-term strategy that can provide immediate results, but requires ongoing investment to maintain.
Google Ads can be very effective for targeting specific audiences and driving traffic to your website quickly.
Google Ads can be expensive, and the cost per click can vary depending on the competition for specific keywords.

Overall, SEO and Google Ads can both be effective tools for driving traffic to your website, but they work in different ways and have different strengths and weaknesses. Which one you choose depends on your specific business goals and budget. SEO is a good long-term investment, while Google Ads can provide short-term results.

How to choose your Bankstown SEO agency?

Choosing the right SEO agency can be a critical decision for the success of your online marketing efforts. Here are some tips to help you choose an SEO agency:

Define your goals: Before choosing an SEO agency, identify your business goals and what you want to achieve through SEO. This will help you determine what services you need and what kind of results you’re looking for.
Look for experience: Look for an agency with experience in your industry and with a track record of success. Ask for case studies, references, and reviews from other clients to get an idea of their expertise.
Check for transparency: Look for an agency that is transparent about their SEO strategies and tactics, and provides regular reports and updates on their progress. You want an agency that communicates well and works with you to achieve your goals.
Look for industry certifications: Look for an agency that has industry certifications, such as Google Partner or HubSpot Partner, which can indicate a higher level of expertise and knowledge.
Understand their process: Ask the agency about their SEO process, including their keyword research, on-page optimization, off-page optimization, and reporting. Make sure their process aligns with your goals and expectations.
Consider their pricing: Look for an agency that offers fair and transparent pricing. Avoid agencies that offer unrealistically low prices or promise guaranteed results.

By following these tips, you can choose an SEO agency that meets your business goals, is transparent, and has the expertise to help you achieve success in your online marketing efforts.